MARKETING ANALYST & CONSULTANT

Book a Discovery Call

   

Marketing Analyst & Consultant

Independent Marketing Intelligence for Smarter Business Decisions

Performance Analysis  •  Digital Audits  • 
Competitive Intelligence  •  Growth Strategy Get an Independent Audit →
PROFILE

Independent marketing performance analysis, for better business decisions

I help businesses understand what their marketing data is actually telling them. Through independent digital marketing performance audits, I identify what’s working, where performance gaps exist, and what should be optimised next — across paid campaigns, SEO, social and local search.

SCOPE OF ANALYSIS

What I audit and analyse

Google Ads & Meta Ads audit

Spend, CTR, CPC, conversions

SEO & website audit

On-page SEO, keyword performance, page speed

Social media performance audit

Reach, engagement, content

Competitor analysis

Benchmarking, positioning, market gaps

Influencer analysis

Audience authenticity, engagement quality

Google Business Profile audit

Local search visibility, reviews

WHAT I DO

Independent insight across the marketing decisions that matter

Choose a focused audit, strategic research project or ongoing performance analysis based on the question your business needs to answer.

01 START HERE

Marketing audit

Understand what is working, what is underperforming and where to focus first.

Includes:

  • Channel performance review
  • Key gaps and opportunities
  • Prioritised action plan
Request an audit →
02

Market and competitor research

Identify audience needs, competitive gaps and opportunities for clearer positioning.

Includes:

  • Competitor benchmarking
  • Market and audience research
  • Positioning opportunities
Explore research →
03

Performance reporting

Turn channel data into useful insights and regular marketing decisions.

Includes:

  • KPI and campaign review
  • Performance trends
  • Clear reporting insights
Explore reporting →
04

Optimisation recommendations

Receive prioritised actions matched to your goals, budget and available resources.

Includes:

  • Priority improvements
  • Growth opportunities
  • Practical next steps
Explore recommendations →

Not sure which service is right for you?

Book a discovery call →
SELECTED WORK

Different industries. One structured approach.

Analyse, identify, recommend, optimise — applied across hospitality, education, healthcare and FMCG.

HOSPITALITY

District 6, Bengaluru

Marketing performance audit & optimisation

Reviewed a restaurant & brewery’s digital marketing performance to identify gaps across paid media, social, local visibility and customer acquisition.

Google Ads auditSocial benchmarkingGBP audit EDUCATION & EDTECH

Logix Engine, Dubai

Marketing & growth consultancy

Evaluated digital performance, customer segments and competitive positioning for a Dubai STEM training provider, and mapped a growth roadmap.

Market analysisSEO auditPositioning HEALTHCARE

Onkar Skin Clinic

SEO & digital visibility audit

Audited website optimisation, keyword performance and local-search visibility to strengthen organic and local search presence.

On-page SEOLocal searchCompetitor SEO FMCG / FOOD

iD Fresh Food — UAE

Market opportunity & growth strategy

Strategic market analysis of the UAE frozen ready-to-cook category — market dynamics, pricing, positioning and white-space opportunities.

Market analysisGap analysisGo-to-market
ENGAGEMENT MODELS

You choose the requirement. I structure the analysis around it.

Discuss requirement → define scope → analyse → present findings → recommend next actions.

ONE-TIME

Marketing audit

Best for businesses requiring an independent review of current marketing performance. CAN INCLUDE
  • Google Ads / Meta audit
  • SEO & website audit
  • Google Business Profile audit
  • Competitor & influencer analysis
DELIVERABLEAudit report, priority findings, optimisation recommendations. PROJECT-BASED

Marketing consulting

Best for organisations with a specific challenge, growth objective or market opportunity. CAN INCLUDE
  • Market & competitor research
  • Consumer analysis
  • Gap & opportunity analysis
  • Growth recommendations
DELIVERABLEResearch & analysis, strategic findings, actionable roadmap. ONGOING

Performance analysis

Best for businesses with an internal team or agency that need independent monitoring. CAN INCLUDE
  • KPI & campaign tracking
  • SEO & social performance
  • Competitor monitoring
  • Optimisation recommendations
DELIVERABLEPerformance report, priority issues, recommended next actions.